Start with the experience.
A sponsor presence should make sense within the guest experience, not feel like an unrelated interruption.
Audience & sponsor revenue
Make your audience part
of the opportunity.
Explore how guest connectivity, eligible audiences, and thoughtful reporting can support a stronger sponsor offering.
A practical place to start.
01 · Explore a real example
Start with the guest connection.
Read the Circuit of the Americas story.
Explore 02 · Shape the opportunityConnect the audience to the media plan.
Explore Retail Media.
Explore 03 · Build the partner experienceGive the partnership a clear place in the visit.
Explore Sponsorships.
ExploreKeep these in mind
A better starting point.
Define the eligible audience.
Be clear about which contacts and channels can be used, and which permissions are required.
Report what actually happened.
Separate sponsor engagement, audience growth, observed visits, and revenue rather than combining them into one promise.
Explore audience & sponsor revenue.
Buffalo Wild Wings
A Buffalo Wild Wings franchise group connects guest data to restaurant visits
Read storyCircuit of the Americas
Circuit of the Americas turns race-weekend WiFi into sponsor inventory
Read storyNational grocery chain
A national grocery chain measures incremental visits with a holdout test
Read storyNational coffee chain: reacquiring lost customers
A national coffee chain wins back lapsed customers with measured visits
Read storyNational coffee chain: loyalty app sign-ups
A national coffee chain recruits app users from observed coffee habits
Read storyRuth's Chris Steak House
Ruth's Chris franchisee grows from a one-store test to nine restaurants
Read storyHill Country Barbecue Market
Hill Country Barbecue Market replaces comment cards with guest WiFi data
Read storyFour Entertainment Group
Four Entertainment Group replaces raffle tickets with visit-based guest outreach
Read storyAnthony's Coal Fired Pizza
Anthony's Coal Fired Pizza automates guest win-back with a two-person team
Read storyApple Valley Mountain Village
Apple Valley Mountain Village measures marketing across four businesses
Read storyRenowned New England pizzeria
A New England pizzeria shifts its marketing to takeout and delivery
Read storyWomen's apparel and accessories retailer
A women's apparel retailer reaches in-store shoppers its CRM missed
Read storyOvation Bistro & Bar
Ovation Bistro measures a happy-hour campaign against restaurant visits
Read storyPinheads Bowling Center
Pinheads Bowling Center sends each guest group its own reasons to return
Read storyThe Tavern Restaurant Group
The Tavern Restaurant Group fills its pubs with visit-based email
Read storyThe Trifecta Management Group
The Trifecta Management Group brings guest capture and email in house
Read storyGenuine Concepts
Genuine Concepts measures guest visits across a seven-brand restaurant group
Read storyMax Brenner Chocolate
Max Brenner turns restaurant visitors into an addressable guest audience
Read storyNo matches this time.
Try a broader phrase or remove a filter.
Explore a clearer sponsor offering.
See how Adentro connects customer audiences, campaigns, and in-person measurement.