01
Know more guests
Build an audience through participating guest connections.
ADENTRO FOR ENTERTAINMENT & VENUESMake the experience last
Make the experience last
beyond the visit.
Build an audience around the people who come for a great time. Give guests a reason to return, and create more ways for partners to be part of the experience.
THE EXPERIENCE ENDS. THE CONNECTION CONTINUES.
01Welcome the guest
A day
THE COMMONSA REASON TO COME BACK
A day
beyond ordinary.
MADE FOR YOUR NEXT VISIT
02Keep the connection
The next invitationExample
DAY17
Another day beyond ordinaryFictional event campaign
An experience worth sharing with eligible guests who have visited before.
Past visitors · Relevant follow-up
03Build the next opportunity
A customer relationshipExample
JL
Jordan LeeIllustrative customer profile
- First observed visit
- Day 01
- Location
- The Commons
- Relationship
- New visitor
- Marketing audience
- Eligible contacts
A visit becomes useful context.
Use branded guest WiFi to start an eligible customer relationship.
One guest connection can support the next invitation and an eligible sponsor opportunity. Illustrative experience; businesses, profiles, and demo data are fictional.
THE OPPORTUNITYYour audience is more than
Your audience is more than
the people who bought tickets.
Guest WiFi can add eligible relationships beyond the booking record. Use that connection to support future visits and relevant partner opportunities.
02
Invite them to what’s next
Follow up with experiences that fit the observed relationship.
03
Create a partner opportunity
Explore sponsorship and audience activation with the right permissions.
BUILT AROUND YOUR BUSINESS
Make the solution fit your business.
PUT THE RELATIONSHIP TO WORKThe right next step starts
The right next step starts
with the visit.
Explore a few ways to turn customer context into a more relevant invitation.
A REAL-WORLD MOMENT. A RELEVANT CAMPAIGN.
RETURN VISITS
Make the next great day easy to picture.
Reach eligible past guests with a relevant reason to make another visit.
Observe the in-person response.
THE COMMONSILLUSTRATIVE CAMPAIGN
There’s more to come back for.
MADE FOR YOUR NEXT VISIT
THE AUDIENCE
Eligible past guestsJLSMAKTREligible audience
EVENT AUDIENCES
Keep the connection between dates.
Build a permission-based audience that can hear about the next experience.
Review observed return visits.
THE COMMONS LIVEILLUSTRATIVE CAMPAIGN
Your next big day starts here.
MADE FOR YOUR NEXT VISIT
THE AUDIENCE
Eligible event guestsJLSMAKTREligible audience
SPONSORSHIPS
Give partners a role in the guest experience.
Create sponsored WiFi and supported audience opportunities without promising access to every attendee.
Report the agreed sponsor outcomes.
THE COMMONS LIVEILLUSTRATIVE CAMPAIGN
A better connection, together.
MADE FOR YOUR NEXT VISIT
THE AUDIENCE
Eligible venue audiencesJLSMAKTREligible audience
Fictional campaign examples. Audience eligibility, permissions, and supported channels depend on the setup.
THE CONNECTED VIEWOne experience.
One experience.
More ways to build on it.
Bring guest capture, relevant marketing, and selected partner opportunities together. Keep the guest relationship and reporting scope clear at every step.
01
Guest relationships
Start with a branded connection and clear permissions.
02
Return invitations
Reach the right eligible audience through supported channels.
03
Partner programs
Define inventory, eligibility, and reporting before activation.
One connected customer journeyPlatform
CaptureThe guest connection.
UnderstandThe visit relationship.
ActivateA relevant next message.
MeasureThe in-person response.
A conceptual platform workflow, not an application screenshot.
CUSTOMER STORY
Bowlero
An in-person experience. An in-person measure.
Bowlero’s published Adentro case study reports 789,011 walk-throughs for its measured program.
Read the customer story789,011reported campaign-linked walk-throughsCampaign-linked walk-throughs from the published program, not total venue attendance.
FIT YOUR EXISTING SETUP
A complement to your ticketing and venue systems.
Ticket buyers, WiFi guests, identified visitors, and total attendance are different audiences. Review the supported data connections and measurement definitions for your program.
Talk through your setupYour guest WiFiSupported setup
Your customer toolsSupported connections
Your marketing goalsShared measurement plan
THE PRODUCTS BEHIND THE SOLUTIONOne connected platform.
One connected platform.
A practical place to start.
A FEW THINGS TO KNOWGood questions.
Good questions.
Clear answers.
Does guest WiFi identify everyone at an event?
No. It can help identify eligible guests who connect in a supported setup. It is not a complete attendance count and does not automatically identify every member of a party.
Can partners access our guest audience?
Any sponsor activation depends on the supported program, applicable permissions, and agreed data use. Audience access is not automatic or unrestricted.
Can we use this for both return visits and sponsorships?
Those can be complementary goals. Define the eligible audiences, channels, and reporting for each program rather than assuming the same setup covers every use.
LET’S MAKE THE NEXT VISIT COUNTGive a great experience
Give a great experience
a next chapter.
Explore the guest, marketing, and partner opportunities for your venue.