Research archive

The data.
And the context behind it.

Explore published research with its coverage period, source, and methodology kept in view.

Adentro research

The Store Visit
Benchmark

Edition 1 · 2025
Current · free report

What a store visit costs.

What restaurant and retail brands paid per attributed store visit in 2025. Medians and middle-50% ranges by industry, audience and attribution window, with the methodology up front.

Coverage: January–December 2025 · 53 brands, 204 campaigns
Published: November 2026 · Email only, no demo required

Adentro research archive

National Customer
Foot Traffic Report

2021—2022
Historical · no longer updated

A view of the reopening period.

Published monthly during the original research period. Explore the final edition, data table, and daily dataset.

Coverage: January 2021–April 2022
Final revision: May 4, 2022

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