Pizza is a universal crowd pleaser. But even the most beloved pizza restaurants get the occasional bad review. In a perfect world, a frustrated or dissatisfied customer will let the server or manager know about a problem so it can be remedied in real-time. This doesn’t always happen and sometimes customers choose to air their complaints on public forums.

Managing the businesses’ reputation is always top of mind for MK Investments, which operates 11 Pieology franchises throughout California, Minnesota and Texas. James Hilovsky, Vice President of Operations at MK Investments, sits down with Hospitality Technology to discuss how WiFi marketing platform, Zenreach, has been essential to helping him manage his businesses’ reputation.

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