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Articles by Robert Cornell

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Location-Based Advertising Industry

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Location-Based Advertising Industry Undergoing Massive Changes

It all started back in September when Apple began rolling out its iOS 14 update: changes made to settings and notifications on users’ iPhones in the name of privacy have fundamentally altered the way apps can track users in order to serve targeted ads. For a high-level overview of changes and impact, click here. Furthermore, …

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