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Articles by Alexa Franck

The go-to marketing blog for brick-and-mortar businesses.

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POS Integration Benefits

General

3 Benefits of Integrating Your POS with Your Marketing Platform

A point-of-sale (POS) system is the lifeblood of any brick-and-mortar business in today’s modern era. While these systems were initially created to expedite the checkout process for customers, POS platforms have now evolved into a valuable tool for tracking other aspects of business.  Regardless of what POS system you have, you’re likely among the majority …

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